La Biblioteca delle Emozioni: Universe redesign
We redesigned La Biblioteca delle Emozioni, an Italian project that mails stories by letter, on our Universe theme, and set up monthly subscriptions with Appstle Subscriptions.

Project summary
- Literary subscriptions
- Shopify
- Universe theme
- Appstle Subscriptions
The brief
La Biblioteca delle Emozioni is the project of an Italian influencer who sells stories written as letters: subscribers receive a new one at home every month. A store like this lives on its recurring customers, so the subscription has to be the obvious choice on the product page, and the site has to carry the tone of a handwritten letter, not of a generic catalog.
What we did
Redesign on Universe
The storefront redesigned on the Universe theme by Developpy, with an illustrated, editorial look that carries the tone of the letters.
Subscriptions
Appstle Subscriptions set up so the monthly letters, "Racconti in lettera", sell as a subscription next to a one-time purchase.
The result
La Biblioteca delle Emozioni sells its monthly letters as a subscription on a storefront built on Universe, with recurring billing handled on Shopify.
What the client says
Matteo is really professional and helpful. The site he built is well made.
Translated from Italian
Read the original in Italian
Matteo è super professionale e disponibile. Il sito che ha costruito è ben fatto.
The store today
The full home page of labibliotecadelleemozioni.com. Scroll inside the frame to see all of it.

Tell us what you are working on
Book a 15-minute call, or write to us.

