Kefood: Customization, support and CRO
We work on the Shopify store of Kefood, an Italian low-carb food brand, with ongoing customizations, support and conversion rate optimization.
Project summary
- Low-carb food
- Shopify
The brief
Kefood sells low-carb and keto products, from spreads, bread, pasta and snacks to supplements, bundles and guides, alongside recipes and a blog. A catalog this wide puts weight on the pages where people choose: the home, the collections and the product pages. The brief for ongoing work like this: a clearer, faster path from landing to checkout, improved step by step as the store evolves.
What we did
Customizations
Storefront enhancements across the store, built in as the brand needs them.
Conversion work
UX and conversion improvements on key pages, from the home to collections and product pages.
Product discovery
Changes that help shoppers find the right product in a wide catalog.
Purchase journey
Work on the path from product page to checkout to make it clearer and quicker.
Ongoing support
A team on call for the live store, handling requests and fixes as they come up.
The result
Kefood keeps improving its store in small, steady steps, with one team that knows the code behind it.
The store today
The full home page of kefood.it. Scroll inside the frame to see all of it.
Tell us what you are working on
Book a 15-minute call, or write to us.
